Locked-out NHL fans falling away fast
OTTAWA, February 08, 2005 (United Press International via COMTEX)
OTTAWA, February 08, 2005 (United Press International via COMTEX) -- A poll of Canadian hockey fans shows this year's NHL lock-out has so far cost the league more than 16 percent of its fan base, the Ottawa Sun said Tuesday.
A national SES/Sun poll of 1,000 people found 629 who said they were fans of the Canadian-based league.
But when asked how much NHL hockey they'd be watching when the lockout ends, 16.4 percent of fans planned to look for something else to do.
"They're giving up on the NHL," said SES president Nik Nanos. "From a strictly business point of view, can the league sustain a potential loss of 16 percent of its market?"
Fans in the country's most populous province, Ontario, harbor the biggest grudge, with 21.8 percent seeking alternatives.
The poll was conducted between Jan. 28 and Feb. 2 and has a margin of error of 3 percentage points.